Languages 
Français 
Deutsch 
Español 
Italiano 
Why choose the Inverness piercing system for your jewellery store?
Ear piercing is a strategic growth driver that generates consistent turnover throughout the year. The global benchmark Inverness, distributed exclusively in France by Laval Europe, stands out as the No. 1 solution combining absolute hygiene with customer comfort. With 45 years of technological expertise, this system is present in over 70 countries with more than 200 million satisfied customers.
Technological Excellence: The "Zero Contact" Guarantee
The success of Inverness is based on technical pillars guaranteeing total safety and a risk-free experience:
"Zero Contact" Hygiene: hermetically sealed cassettes contain pre-sterilised earrings. The instrument is designed so that the jewellery passes from its capsule to the ear without ever being touched by the operator or exposed to the open air.
Gentle Piercing: the instrument operates via simple manual pressure, without a brutal spring mechanism. The earrings feature ultra-fine posts and sharpened points for a delicate insertion and rapid healing.
Safety Back™ Innovation: these exclusive butterfly backs cover the tip of the posts to protect the wearer and prevent over-tightening, thus promoting airflow.
High-Quality Metals: a wide range of hypoallergenic metals is available, including 750/1000 Gold (18 carat), 375/1000 Gold (9 carat), Titanium, and Stainless Steel.
A Rich and Varied 2026 Collection
The collection meets current trends to satisfy all customer profiles, from children to adults.
Classics and Birthstones
- Timeless: 3mm and 4mm balls, cubic zirconia (bezel-set, square, or claw-set) and synthetic pearls.
- Birthday Months: a range of coloured crystals dedicated to each month of the year for a personalised gift offering (e.g. Sapphire for September, Ruby for July).
Children's Universe and Specific Services
Novelty: playful designs including unicorns, pandas, butterflies, ladybirds, rainbows, and enamelled flowers.
Men's Range: masculine models sold individually, such as 5mm balls or cubic zirconia.
Nose Piercing: a complete professional kit with a single-use instrument, sterile cassette stud, and antiseptic swab is available.
LAVAL, Official UK Distributor for Inverness®
Ear or nose piercing is an important life event that needs to be carried out with care.
For such an occasion, the Inverness® brand is a benchmark given the choice of models, their quality, and the variety of metals offered, such as 750/1000 gold, 375/1000 gold, stainless steel, gold-plated steel, and titanium.
It is an essential ear piercing brand that we offer as a leader in the distribution of professional piercing equipment for over 40 years.
You can thus provide a high-quality, risk-free service that is inseparable from the world of jewellery, and for which demand remains constant throughout the year. Ideal for ensuring regular activity and increased footfall in your shop, this service also creates additional purchase opportunities in-store after the piercing and helps build customer loyalty.
Inverness System
Demonstration: Nose Piercing
A visual demonstration of the precision and gentleness of the Inverness technique for nasal cartilage piercing.
Professional Protocol
Technique: Ear Piercing
Implementation of ear piercing using sterile cartridges, ensuring absolute "Zero Contact" hygiene.
The retailer's gross margins on piercing are significantly higher than those on finished jewellery.
This product range is aimed at jewellers or professional piercers wishing to offer a simple, reliable, and safe ear piercing experience.
If you do not yet offer this service, piercing can become a lasting asset for your business.
Inverness® Nose Piercing
For nose piercing, we recommend the Inverness® nose piercing kit, a single-use piercing kit that allows for a quick and simple procedure. The Inverness® piercing system is, above all, safe, sterile, and hypoallergenic.
Each Inverness® nose piercing kit includes:
- a piercing stud in a sterile cassette,
- a single-use piercing instrument,
- an antiseptic swab,
- and instructions for use.
A High-Quality, Sterile, and Unique Ear Piercing System
The subtlety that makes the difference:
Inverness piercing instruments comply with current legislation; they should not be confused with an ear-piercing gun.
It is not the instrument that directly pierces the ear, but the stud attached to the piercing device, which is pre-packaged in a sterile and hermetically sealed casing to eliminate the risk of infection during piercing. This system guarantees a reliable, painless, and rapid piercing. Furthermore, the Inverness brand offers a complete collection of high-quality earrings in various materials.
